“I can do it all…” Until I couldn’t.

When I started my photography studio, I wore every hat. Photographer. Editor. Scheduler. Bookkeeper. Marketing team. Client support. You name it, I did it. And honestly, I prided myself on being able to juggle it all.

The longer I ran the business, the more I realized I was spending less time behind the camera and more time behind a desk. I was burned out, overwhelmed, and felt like I was constantly dropping balls. But I still resisted outsourcing. Why?

Because I thought:

• “No one will care as much as I do.”

• “It’ll take more time to train someone than to just do it myself.”

• “I can’t afford help.”

Sound familiar?

Finally, I hit a breaking point. I brought on an office manager, and let me tell you… it was a game changer.

She handled the scheduling, emails, deliveries, client follow-ups,… Suddenly, I had space to breathe. I had time to create again. My client experience improved, and ironically - so did my revenue.

I learned that outsourcing isn’t about giving up control. It’s about making space to do what you do best - and letting others help you do the rest.

So whether you’re a creative, coach, or small business owner… if you’re still wearing all the hats, maybe this is your sign: it’s time to let something go so you can grow.

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